- File size: no more than 200 KB
- The 100%×250 format must not be transparent and must not contain design elements from Yandex pages.
- All important information in the placeholder should be centered and fit into a 1000 pixel area.
1. In order to place advertising materials in HTML5 format:
The banner must be provided in HTML5 format and be prepared in accordance with the requirements listed in the document “Technical requirements for HTML5 banners.”
- Banner size may differ based on the user’s screen resolution and active browser window.
- The minimum possible size is 1000×250 px. The maximum possible size is 2560×250 px.
The placeholder image must be provided in GIF, JPG, or PNG format:
- Width: 2560 px
- Height: 250 px
If the user’s screen resolution is smaller than the GIF, JPG, or PNG banner, the size of the placeholder image will depend on the user’s screen resolution and the size of the user’s active browser window. The minimum possible size in that case is 1000×250 px. The maximum possible size is 2560×250 px.
All files for a single advertisement must have the same name.
2. In order to place advertising materials in GIF, JPG, or PNG format:
The banner must be provided in GIF, JPG, or PNG format.
- Width: 2560 px
- Height: 250 px
If the user’s screen resolution is smaller than the GIF, JPG, or PNG banner, the size of the placeholder image will depend on the user’s screen resolution and the size of the user’s active browser window. The minimum possible size in that case is 1000×250 px. The maximum possible size is 2560×250 px.