Dimension
|
Name
|
Relations
|
Detailed description
|
Description
|
Minimum date for report generation
|
ym:s: <attribution>DirectClickOrder
|
Yandex Direct campaign
|
!. — not found among the values
!= — not equal to
=. — found among the values. You can specify up to 100 values per request
== — equals
|
Yandex Direct ad campaign.
|
ym:s: <attribution>DirectClickOrderName
|
2016-02-15
|
ym:s: <attribution>DirectBannerGroup
|
Ad group
|
!. — not found among the values
!= — not equal to
< — less than
<= — less than or equal to
=. — found among the values. You can specify up to 100 values per request
== — equals
> — greater than
>= — greater than or equal to
|
Yandex Direct ad group.
|
ym:s: <attribution>DirectBannerGroupName
|
2016-02-15
|
ym:s: <attribution>DirectClickBanner
|
Yandex Direct ad
|
!. — not found among the values
!= — not equal to
=. — found among the values. You can specify up to 100 values per request
== — equals
|
Yandex Direct ad title.
|
ym:s: <attribution>DirectClickBannerName
|
2016-02-15
|
ym:s: <attribution>DirectPhraseOrCond
|
Ad impression criteria
|
!. — not found among the values
!= — not equal to
=. — found among the values. You can specify up to 100 values per request
== — equals
|
Targeting criterion. Criterion can be a keyword or a retargeting criterion.
|
ym:s: <attribution>DirectPhraseOrCondName
|
2016-02-15
|
ym:s: <attribution>DirectPlatformType
|
Platform type
|
!. — not found among the values
!= — not equal to
=. — found among the values. You can specify up to 100 values per request
== — equals
|
Yandex Direct ad platform type.
|
ym:s: <attribution>DirectPlatformTypeName
|
2016-02-15
|
ym:s: <attribution>DirectPlatform
|
Platform
|
!. — not found among the values
!= — not equal to
=. — found among the values. You can specify up to 100 values per request
== — equals
|
Yandex Direct ad platform.
|
ym:s: <attribution>DirectPlatformName
|
2016-02-15
|
ym:s: <attribution>DirectSearchPhrase
|
Keyword (Yandex Direct)
|
!* — not equal to, with wildcard search
!. — not found among the values
!= — not equal to
!@ — not a substring
!~ — not a regular expression
< — less than
<= — less than or equal to
=* — equal to, with wildcard search *
=. — found among the values. You can specify up to 100 values per request
== — equals
=@ — is a substring
=~ — fits a regular expression
> — greater than
>= — greater than or equal to
|
Keyword associated with the last click on a Yandex Direct ad.
|
|
2016-02-15
|