Content analytics

Metric

Name

Description

Type

Filtering option

Minimum date for report generation

ym:s:sumPublisherArticleInvolvedTimeSeconds

Total reading time

Total time all site users spent reading the article (or articles) in the selected period. Built on the Content analytics set.

second

present

2019-04-01

ym:s:avgPublisherArticleInvolvedTimeSeconds

Time on content

Average time users who viewed articles spent to read one article. Built on the Content analytics set.

second

present

2019-04-01

ym:s:publisherviews

Article views

Total article views. Each article view on a page counts. Built on the Content analytics set.

int

present

2019-04-01

ym:s:publisherviewsPerDay

Article views per day

The ratio of the number of article views to the number of days in the selected period. Built on the Content analytics set.

double

present

2019-04-01

ym:s:publisherviewsPerHour

Article views per hour

The ratio of the number of article views to the number of hours in the selected period. Built on the Content analytics set.

double

present

2019-04-01

ym:s:publisherviewsPerMinute

Article views per minute

The ratio of the number of article views to the number of minutes in the selected period. Built on the Content analytics set.

double

present

2019-04-01

ym:s:publisherusers

Users with article views

All site users who viewed at least one article. Built on the Content analytics set.

int

present

2019-04-01

ym:s:publisherArticleUsersRecircled

Recirculating users

Number of users who navigated from this article to other site content. Built on the Content analytics set.

double

present

2019-04-01

ym:s:publisherArticleRecirculation

Recirculation

Share of users who navigated from this article to other site content. Built on the Content analytics set.

percents

present

2019-04-01

ym:s:publisherViewsFullScroll

Article views with full scrolls

Number of views where users scrolled the article to the end. Built on the Content analytics set.

int

present

2019-04-01

ym:s:publisherArticleViewsFullScrollShare

Share of full scrolls

Share of views where users scrolled the article to the end. Built on the Content analytics set.

percents

present

2019-04-01

ym:s:publisherViewsFullRead

Share of full reads

Number of views where users read the article to the end. Built on the Content analytics set.

int

present

2019-04-01

ym:s:publisherArticleFullReadShare

Share of full reads

Share of full article reads relative to articles with full scrolls. Full reads show the share of users that have scrolled through the content to the end, reading it at a speed of no more than 60 characters per second. Built on the Content analytics set.

percents

present

2019-04-01

ym:s:publisherMobileOrTabletViews

Articles viewed on mobile

Article views from mobile devices: phones and tablets. Built on the Content analytics set.

int

present

2019-04-01

ym:s:publisherMobileOrTabletViewsShare

Share of articles viewed on mobile

Share of article views from mobile devices: phones and tablets. Built on the Content analytics set.

percents

present

2019-04-01