App Native Slider

  1. Description
  2. Image requirements
  3. Add a banner to Adfox

Description

App Native Slider is a slider that consists of interconnected ads and uses the principle of native advertising. You can customize the ad depending on the functions and design of the app the slider will be displayed in.

Image requirements

  • Make sure to use high-resolution images: this will improve the banner's display quality on mobile devices, but might also take it longer to load.
  • We recommend reducing the image file size using a file compression service, such as TinyPNG.
  • Acceptable image formats: PNG, GIF (without animation), JPG.
  • The maximum size of a single file is 300 KB.

Add a banner to Adfox

To add a banner to Adfox, choose the App Mobile Native banner type and the App Native Slider template. Set the banner parameters:

  • Slide N: image (where N is the slide number) is the slide image.
  • Slide N: click-through weblink (where N is the slide number) is a link to the advertiser's website. For the click to work correctly, make sure link contains the protocol (http:// or https://). If the user hasn't installed the app, this link is called instead of a link to a deeplink.
  • Slide N: Deeplink (where N is the slide number) is a link that redirects the user to a specific page in the iOS or Android app.
  • Slide N: Android BundleID (where N is the slide number) is the app ID in Play Store, required for the deeplink to work on Android. For example: com.yandex.searchplugin.
  • Width: Slider width. Enter only an integer in pixels, without specifying the dimension.
  • Height: Slider height. Enter only an integer in pixels, without specifying the dimension.

  • Slide set: In this field, you can adjust the number and type of slides. Add to it a list of variables that look like %global.InAppSlideN% (for slides that don't contain a deeplink) and %global.InAppSlideDeeplinkN% (for slides with a deeplink), where N is the slide number.

    Example of filling out fields for a slider that consists of three slides with deeplinks
    %global.InAppSlideDeeplink1%
%global.InAppSlideDeeplink2%
%global.InAppSlideDeeplink3%
  • Additional text: is a field for additional arbitrary data in string format. Requirements for filling in the field:
    • Text should be written in one line.
    • All JSON special characters must be escaped.
    You can pass values for each slide in a single field. Example of a correctly filled in field: {\"data\": {\"1\": \"2\",\"3\":\"4\"}}.
  • Under Advertising label settings:
    • In the Ad label list, select “Ad” or “Social ad”, and the label will be added to the banner. If the creative's design already includes the label, you can keep “Disabled” in the drop-down list.
    • In the Domain field, specify the advertiser domain, and it will be added to the label: "Advertising" | example.com or "Social advertising" | example.com (only if you select “Advertising” or “Social advertising” in the drop-down list).

  • To add a token to a non-clickable banner, enable the Show banner menu option in the banner settings. When the banner is served, the menu icon  will be displayed in the upper right corner of it. When a user clicks this icon, the advertiser information and the copy token button appear (if ad register is enabled for the banner and a third-party token is specified).

    The banner menu contains a link to the rules for using recommendation technologies. That is necessary to comply with paragraph 3, section 1, article 10.2-2 of Federal Law No. 149-FZ “On information, information technologies, and information protection”, dated July 27, 2006.

    Important. If a banner is non-clickable (the Transition URL field is not filled in) and it is to be added to the ad register, be sure to show the banner menu. This is the only way to make the token available when serving the banner.

  • Settings for Russian ad register: The section is only available if the Submit data to state register procedure is selected in the campaign settings. Fill in the fields in this section to register the creative in the Yandex advertising data operator. The creative is assigned a token automatically.

    Note. If a specific banner doesn't need to be added to the ad register, select Do not submit data to state register.

You can set links for measurement in banner events:

  • A slider impression tracking pixel that counts the number of impressions of the whole slider.
  • An N slide impression tracking pixel (where N is the slide number), which counts the number of impressions of the N slide.
  • The number of clicks for the N slide (where N is the slide number), which counts the number of clicks on the N slide. The overall statistics on clicks contains the sum of clicks on all slides.

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