Targeting
You can set targeting in Adfox at different levels:
- Select a campaign on the Campaigns tab or find one using the search bar.
- Click
Targeting next to its name.
- In the window that opens, select the tabs with the required parameters.
- Make changes and click Change.
For a site, section, or placement.
- Select a campaign on the Campaigns tab or find one using the search bar.
- Click
Placement next to its name, select a site, and click
Sections next to its name.
Go to the Targeting tab, configure the necessary parameters, and click Change.
This section differs from campaign-level targeting only by the availability of the Settings redefined switch. If it's on, you can change the targeting settings so that they take priority over the campaign-level settings. If it's off, the campaign-level targeting settings apply.
- Select a campaign on the Campaigns tab or find one using the search bar.
- Click
Banners next to its name, find the desired banner in the list, and click
Targeting next to its name.
Configure the necessary parameters and click Change.
This section differs from campaign-level targeting only by the availability of the Settings redefined switch. If it's on, you can change the targeting settings so that they take priority over the campaign-level settings. If it's off, the campaign-level targeting settings apply.
Targeting defined at a lower level takes priority over the higher-level targeting. The settings at the banner level take the highest priority.
If you specify the same targeting settings, we recommend using the targeting profiles functionality.
For example, the entire campaign is targeted at Russia by geography, but you can add banners for which targeting is redefined and impressions are enabled only for some regions of Russia.