You can set targeting in Adfox at different levels:

  1. Select a campaign on the Campaigns tab or find one using the search bar.
  2. Click  Targeting next to its name.
  3. In the window that opens, select the tabs with the required parameters.
  4. Make changes and click Change.

Targeting defined at a lower level takes priority over the higher-level targeting. The settings at the banner level take the highest priority.

If you specify the same targeting settings, we recommend using the targeting profiles functionality.

For example, the entire campaign is targeted at Russia by geography, but you can add banners for which targeting is redefined and impressions are enabled only for some regions of Russia.

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