Where users can see the business

Information about your business will be displayed in several Yandex services:

  • Yandex Search for desktop and mobile devices.

  • The web version of Yandex Maps for desktop and mobile devices.

  • The Yandex Maps mobile app for Android and iOS.

  • The Yandex Navigator mobile app for Android and iOS.

  • The Yandex Go mobile app for Android and iOS — users will be able to find your company there by its name.

Profile

profile is the company page in Yandex. Here's what the link to the profile may look like:

  • https://yandex.com/maps/org/<profile id>: For businesses on the map.
  • https://yandex.com/profile/<profile id>: For online businesses.

There are two ways to share a link to your company profile:

  1. Open Businesses and select a business.

  2. In your account, go to HomeYour business in Yandex.

  3. Click:

    • Profile if your business operates online only.
    • Yandex Maps if you have an actual address that your customers can visit.

    You will be redirected to your company profile.

  4. Click and copy the link to your profile

In Yandex Business, you can get a link to your profile as a QR code:

  1. Go to your account.
  2. Click About the businessPromotional materials.
  3. Select a QR code.

You can use it for your promotional materials. For more information, see Manage reviews.

Company profile structure

The profile page has all the information about your company. It's sorted into different tabs:

Tab

Description

Overview

Basic information about the company: address, contact information, website, location on the map. Some companies can also activate the About the place section. For more information, see Services and requisites.

Reviews

Reviews about the company. You can sort them by date or rating. Users can also rate reviews. For more information, see Manage reviews.

Photo

All images of your company or products. For more information, see Manage photos.

News

News about the company published by you. The latest news is displayed at the top. For more information, see Posts.

Features

Details that may be important to your customers, such as:

  • Accessibility.
  • Wi-Fi.
  • Whether your business is child-friendly.
  • Parking.
  • Payment options.

Branches

The list of company branches: their names, addresses, ratings, and links to profiles.

Products and services

Prices for products and services. For more information, see Price list.

Interesting

Facts about the company that your customers may find interesting.

The set of tabs depends on the company's business category and information from Yandex Business.

Only business owners can add information about the company to Yandex Business in the personal account, but any user can add information about the company in Yandex Maps. For more information, see How company cards are updated.

Yandex Maps

If a user searches for a company by name or category, they'll see a list of company cards in search results and their placemarks on the map.

Clicking on a company card opens detailed information about the company distributed across different tabs. For more information, see Profile.

Mobile Yandex Maps and Yandex Navigator

The company card in Yandex Navigator and the mobile version of Yandex Maps is similar to the company profile. It consists of tabs with company information from Yandex Business.

Companies on Yandex Maps are marked with placemarks with different designs, like in Yandex Maps for browsers, including photoPOI . Placemarks of some companies also include text. For more information, see Services and requisites.

FAQ

Why doesn't my company profile have an "About the place" section and the map placemark is displayed without a photo or text?

We activate these options gradually.

Note that these options won't work unless your company profile has a sufficient number of reviews and quality photos and videos.

For more information, see Services and requisites.




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