---
metadata:
  - name: generator
    content: Diplodoc Platform v5.54.2
alternate:
  - https://www.yandex.com/support/direct/en/moderation/categories/supplements.md
  - https://www.yandex.com/support/direct/ru/moderation/categories/supplements.md
  - https://www.yandex.com/support/direct/zh/moderation/categories/supplements.md
  - href: en/moderation/categories/supplements.md
    type: text/markdown
    title: Markdown version
  - href: ../../llms.txt
    type: text/markdown
    title: llms.txt
---
> **Documentation Index:** Fetch the complete configuration index at https://www.yandex.com/support/direct/en/llms.txt

# Food additives

<!-- source: en/_includes/moderation/moderation-source/id-moderation-source/supplements4.md -->
Advertising food additives is restricted in Yandex Direct. This is due to legal requirements and Yandex policies.
<!-- endsource: en/_includes/moderation/moderation-source/id-moderation-source/supplements4.md -->

You may promote:

- [Dietary supplements](https://www.yandex.com/support/direct/en/moderation/categories/supplements-dietary-supplements.md)
- [Sports nutrition](https://www.yandex.com/support/direct/en/moderation/categories/supplements-sport-food.md)

Your ads must meet the legal requirements of the countries where you want to serve them.

Yandex does not display ads related to sensitive subjects, including ads about treatment of certain severe diseases, dieting, or pregnancy, based on either behavioral targeting or retargeting lists. This is the case even if your ad passed moderation and you set your targeting criteria correctly. Such ads can appear in search results, and in the Yandex Advertising Network and ad exchanges (based on the page content). If the advertised product or service is classified as "adults only" (including dietary supplements and vitamins for stimulating sexual activity, intimate problems, contraceptives, and other categories), the ad will only be served in search results and on sites with adult content in ad networks.

<!-- source: en/_includes/moderation/moderation-source/id-moderation-source/other-req.md -->
[Other requirements for websites and ads](https://www.yandex.com/support/direct/en/moderation/ad-rules.md). 
<!-- endsource: en/_includes/moderation/moderation-source/id-moderation-source/other-req.md -->

{% note alert %}

This list is not exhaustive. A full list of all rules and requirements can be found in the following documents:





- [General Terms and Conditions. Advertising Requirements](https://yandex.com/legal/general_adv_rules_ch/)

- [Regulations for placing advertisements on Yandex](https://yandex.com/legal/adv_rules_ch/)

- [Advertising Requirements](https://yandex.com/legal/direct_adv_rules_ch/)

- [Ad Serving Rules](http://yandex.com/legal/direct_display_rules_ch/)

{% endnote %}

<!-- source: en/_includes/footer-moderation.md -->
## Have questions? {#questions}

{% note alert %}

Our customer support can only assist you with campaigns linked to the username you are contacting us from. You can check your username by opening [ya.ru](http://ya.ru/) in another browser tab. Our team can access your data only when processing your request.

{% endnote %}

Scan the QR code or tap it to follow the link.

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<!-- локаль ru -->
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<!-- локаль en -->

<div class="footer-col-social">

<div class="social-card"> <!-- watsapp -->

<a href="https://wa.me/74951399193?utm_source=direct&utm_medium=help&utm_campaign=en" target="_blank">
    <img src="https://yastatic.net/s3/doc-binary/src/support/direct/ru/files/watsapp-qr-en.png" style="width: 96px;">
</a>

</div>

</div>

If you select WhatsApp, keep in mind that Yandex does not control and is not liable for how third-party messengers store your data and chat history.

<!-- желтая кнопка-ссылка: -->
[Chat](https://yandex.ru/chat#/user/840c4ce4-ed25-4c66-a7c7-ba8c001e02d9?utm_source=pay){.button}


<!-- желтая кнопка-кат: -->
<div class="cut-button">

{% cut "Leave a message" %}

<iframe form-id="1400" collapsed="no" collapsible="no" form-title="Обратиться в отдел клиентского сервиса" id="all-p" width="100%" src="https://forms.yandex.ru/surveys/1400/?lang=en&title=%D0%9E%20%D1%87%D0%B5%D0%BC%20%D0%B2%D1%8B%20%D1%85%D0%BE%D1%82%D0%B8%D1%82%D0%B5%20%D1%81%D0%BF%D1%80%D0%BE%D1%81%D0%B8%D1%82%D1%8C%3F&requestid=1678345963548777-1444993988871094178-vla1-3501-vla-l7-balancer-8080-BAL-7399&iframe=1&path=%2Fsupport%2Faudience%2Ftroubleshooting%2Fstart.html&feedback_sid=8935512981673750718&mobile=false&service=audience&referer=https%3A%2F%2Fyandex.ru%2Fsupport%2Faudience%2Fdelete-data.html&url=https%3A%2F%2Fyandex.ru%2Fsupport%2Faudience%2Ftroubleshooting%2Fstart.html" frameborder="0" style="background: #FFFFFF; border-radius: 10px; padding: 18px"></iframe>

{% endcut %}

</div>

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<br>
<br>


<div class="grid-container">
    <div class="grid-item">
        <div><p><h3><span style="font-weight:normal">Useful links</span></h3></p>
        <ul>
            <li><a href="https://direct.yandex.com/dna/grid/campaigns">My campaigns</a></li>
            <p></p>
            <li><a href="https://wordstat.yandex.ru/">Wordstat</a></li>
            <p></p>
            <li><a href="https://yandex.com/support/direct/en/payments/payment-methods">Payment methods</a></li>
            <p></p>
            <li><a href="https://yandex.com/support/direct/en/troubleshooting/other">Contacts</a></li>
        </ul>
        </div>
    </div>
    <div class="grid-item">
        <div><p><h3><span style="font-weight:normal">Legal documents</span></h3></p>
        <ul>
            <li><a href="https://yandex.com/legal/direct_adv_rules_ch/en/">Advertising requirements</a></li>
            <p></p>
            <li><a href="https://yandex.com/legal/direct_display_rules_ch/en/">Display rules</a></li>
            <p></p>
            <li><a href="https://yandex.com/legal/offer_direct_ae/en/">Terms of service</a></li>
        </ul>
        </div>
    <div class="grid-item">
        <div><p><h3><span style="font-weight:normal">Training</span></h3></p>
        <ul>
           <li><a href="https://yandex.com/adv/edu?menu=open">Online courses</a></li>
        </div>
        <ul>
    </div>
    <div class="grid-item">
        <div><p><h3><span style="font-weight:normal">Learn more</span></h3></p>
        <ul>
           <li><a href="https://yandex.com/adv/news">New in Yandex Direct</a></li>
           <p></p>
           <li><a href="https://yandex.com/adv/solutions?menu=open">Yandex customer cases</a></li>
        </div>
        <ul>
    </div>
</div> 

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<!-- endsource: en/_includes/footer-moderation.md -->