Prime bannerβ
Prime banner is a new display format that delivers cross-platform impressions in prominent placements across all popular Yandex services used by millions of people every day: Yandex Search and the Yandex app, Yandex Market, Yandex Go, Yandex Mail, Kinopoisk, Yandex Music, Yandex Afisha, Alice AI, Yandex Rhythm, and more.
Examples of ad units

Benefits of prime banners
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Auction model: Customize your settings and get started with a daily budget as low as 300 rubles (see equivalents in other currencies).
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Explore high-impact ad formats and new placements protected by Brand Safety.
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Manage campaigns, placements, and targeting at no extra cost, including targeting using Yandex Audience and Yandex Metrica segments.
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See clearly where your ads appear and exclude specific platforms from your campaigns using Exclusion settings.
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Manage cross-platform frequency across all popular Yandex services and increase the impression volume as needed.
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Launch your campaigns targeting only mobile or only desktop users.
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Useful links
Legal documents
Training
Learn more
|
Payment currency |
Minimum daily budget |
|
RUB |
300 |
|
KZT |
1 300 |
|
BYN |
9 |
|
USD |
10 |
|
EUR |
10 |
|
CHF |
10 |
|
TRY |
17 |