Filters

You can filter irrelevant data from your reports so you can focus on what's important. Metrics that can be filtered are organized into groups.

By default, the system filters out archived campaigns if your account is older than six months. This speeds up report generation for accounts with large amounts of data.

To view statistics for a specific campaign, filter data by campaign name or Campaign ID. If you only need statistics for campaigns running in the Yandex Advertising Network, select Platform type → Ad networks.

How filters work together

• Filters use the logical AND operator to find intersections between blocks of data.

• When you select multiple filters:

  • Logical OR operator applies for the Equals and Contains operators.
  • Logical AND operator applies for the "Doesn't equal to" and "Doesn't contain" operators.

• You can apply text filters, such as by campaign name, multiple times to create complex criteria. You can also select multiple text filters using the Contains operator.

Example

Filter condition	Campaign names	Filtering results
"contains catalogs OR catalogues" AND "contains Moscow OR msk" AND "doesn't contain promo AND campaign"	Russia_Catalogs_Promo_spring_2025 Russia_Catalogs_Main_spring_2025 MSK_Catalogs_Promo_spring_2025 MSK_Catalogs_Main_spring_2025 MSK_Target_Main_spring_2025 russia_catalogues_promo_summer_2025 russia_catalogues_main_summer_2025 msk_catalogues_promo_summer_2025 msk_catalogues_categories_summer_2025 msk_target_main_summer_2025 Russia_catalogs_campaign_spring_2025 Russia_catalogs_main_fall_2025 moscow_catalogs_campaign_fall_2025 moscow_catalogs_main_fall_2025	MSK_Catalogs_Main_spring_2025 msk_catalogues_categories_summer_2025 moscow_catalogs_main_fall_2025

If a filter offers a fixed set of values, you can choose them from the list by clicking the filter name.

You can also paste a list of values. For example, you can enter campaign IDs separated by commas or line breaks and add only them by clicking Select all.

There are also row filters with criteria. For example, you can highlight campaigns with "brand" and "Moscow" in their names, excluding the word "promo".

• The "Contains" filters support the following special characters:

  ^: Corresponds to any single character. For example, the filter condition “Campaign name contains speciali^ed” will include campaigns with names “Specialized_Search_Msk” and “Specialised_YAN_Russia”.

  *: Corresponds to any number of any characters. For example, the filter condition “Campaign name contains Promo*Search” will include campaigns with names “Direct_Promo_MSK_Search” and “Promo_Russia_Search_2”.

If your filter set gets too large, you can collapse the settings by clicking Filters.

Click Clear all to remove all filters.

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