Dimensions and metrics
Dimensions are cross sections of data you can use to build a report, while metrics are statistical indicators for those dimensions.
For example, if you add a campaign dimension and select expenses, clicks, conversions, CR, and CRR as metrics, you will see these metrics for all campaigns in your account over the selected period. Select at least one metric to generate a report.
All dimensions and metrics are organized into logical groups. Collapse these groups to free up workspace, or select what you want to add from the navigation menu.
The settings menu on the right shows your selected dimensions and metrics. You can change their order by dragging items with the ↕ icon and removing those you don't need.
Note
You can delete specific dimensions and metrics or clear all selected settings by clicking Delete all.
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Search helps you quickly find the dimensions and metrics you need. It supports both exact names and synonyms, making the process much easier.
Certain dimensions and their filters may be incompatible with each other or with specific metrics. In such cases, you'll see a tooltip with a list of these elements.
Comparing dimensions and metrics in the old and new Report Wizard
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