Integration with third-party verifiers
Yandex provides advertisers with the option to independently audit their ad campaigns by involving third-party verifiers. The integration is available for:
The campaign budget must be at least 1 million rubles without VAT. The duration of ad placement is up to 30 days. To set up the integration and ask any questions about how to connect or what restrictions apply, please contact your manager at Yandex.Mediascope
Integration setup
To set up integration with Mediascope:
- In Yandex Direct, go to and click Configure.
- Under Mediascope, click Log in.
- The Mediascope interface opens. Enter your username and password. If you don't know them, contact your manager at Mediascope.
Connection
To review the audience that saw your ads, enable in the settings for the desired ads.
Weborama
To verify your ad via Weborama, when creating or editing an ad in , specify the tracking parameters in the format:
{"aap":1234,"tte":5678,"account":9}, where
- aap: The ID of your creative.
- tte: The ID of the placement.
- account: The ID of the account.
The parameters can be listed in any order. You can find out the parameter values in your Weborama account.
Note. When copying a campaign to a new campaign, all its settings are copied, including integration with the verifier. To disable statistics collection in the Weborama account after the campaign is stopped and integration is disabled, do not copy the campaigns where integration is enabled.
Moat
Integration is only available if you are a Moat customer.
To verify your ad via Moat, in your campaign settings, enable . Statistics will be transmitted correctly if you enable Moat before the campaign starts.
Have questions?
Attention. Our customer service department can only help you with the campaigns created under the same username you use to contact us. You can see your current login in the upper-right corner of the screen. Our team can access your data only when processing your request.
