How to launch Visit Lift β
Visit Lift is launched when you start your ad campaign and ends about ten days after you end impressions. You can enable the survey only for the campaigns that were created in the new display campaign interface and have no impressions yet.
Step 1. Prepare an ad campaign
Create a new display campaign, specify the main parameters and add ads to it. In your campaign settings under Ad analytics, enable Visit Lift.
Visit Lift requirements:
- Campaign duration is at least 7 days.
- A Yandex Metrica tag installed on your site is specified in the campaign settings.
Step 2. Submit your campaign for moderation
If the campaign has passed moderation, the survey will start automatically. You cannot cancel Visit Lift once you start your campaign.
Visit Lift ends in about ten days after your campaign ends.
The survey results are shown on the campaign page. In the Visit Lift section, you can see the following data:
Total growth of sessions on your site
Chart with the number of sessions from users who saw your ad.
The accuracy of Visit Lift results depends on the amount of data collected. That's why we do not recommend stopping the campaign earlier than after 2–4 weeks. There might be not enough data to get any conclusive results before that. The survey might fail to provide data if there has been no visible growth.