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Yandex Metrica
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Contents
About the service
How Yandex Metrica can help
Quick start
Creating and installing a tag
Configuring a tag
Account settings
Auto-generated tag
Goals and conversions
Integrations with Yandex Metrica
How Yandex Metrica works
Glossary
Restrictions
Advanced Matching
Turbo pages
Statistics on organizations from Yandex Business
Working with reports
Session Replay
Click maps, link maps, scroll maps, and Form Analysis
Analyzing campaigns from Yandex Direct and other platforms
End-to-end analytics
Monetization
E-commerce
Statistics by content
Tracking offline data
Transmitting user parameters and session parameters
JavaScript API
About Yandex Metrica Pro
Mobile version
Basics of working with reports
Summary
Report on a group of tags
Turbo page statistics
Standard reports
Site users
End-to-end analytics
Content
FAQ about reports
Reports overview
Traffic
Conversions
Sources
Audience
Contents
Technology
Monitoring
E-commerce
Calls
Monetization
Sources, summary
Sites
Search engines
Search queries
Social networks
Ad systems
Recommendation systems
Messengers
Yandex Direct, summary
Yandex Direct, sites
Yandex Direct, costs
Yandex Direct, experiments
Tags
About the service
How Yandex Metrica can help
Promo website or blog without ads
Information site with ads
Website that offers products or services online
Website that offers products or services offline
Quick start
Creating and installing a tag
How to create and install a tag
Installing a tag on a Turbo page
Installing a tag on a site with CSP
Installing and setting up a tag on a site with AMP
Installing and configuring a tag in Facebook Instant Articles
Installing and configuring the tag for SPA sites
Installing and configuring a tag for AJAX and Flash sites
Installing multiple tags on a site
Checking the tag
How to find the tag number
My tags
Loading a tag from an alternative domain
Configuring a tag
Basic and additional tag settings
Session Replay
Filters and actions
Tag access
Tags
Indexing a site with the Yandex Metrica tag
Account settings
About account settings
Subscription to notifications
Auto-generated tag
Goals and conversions
What are goals? Types of goals
How to decide which goal to create
Automatic goals
About automatic goals
Goals for e-commerce
Creating and configuring goals
Page depth
Session duration
Page view
Click on email
Click on a phone number
Button click
Form submission
Open messenger
Clicks to social networks
File downloads
Site search
Transitions back from payment systems
Calls
JavaScript event
Multi-step goal
Goals for integrated services
Service events
Jivo
Nethouse
Goals on Turbo pages
Checking a goal
Revenue by goal
How to create a report for a goal
Integrations with Yandex Metrica
How Yandex Metrica works
How it works
Data collected by the tag
Using ClientID and UserID
Data security
GDPR compliance
ISO/IEC 27001 compliance
Notice about collecting statistics
Yandex Metrica opt-out add-on
Opt out of personal data collection
Masking IP addresses
Temporary files installed by Yandex Metrica
Setting up data collection
Confidentiality of personal data
Deleting data
Glossary
Restrictions
Advanced Matching
Turbo pages
Statistics on organizations from Yandex Business
Working with reports
Basics of working with reports
Setting up and viewing a report
Statistical accuracy of data
Speed and accuracy. Sampling
Notes on graphs
Generating reports on a schedule
Segmentation
What is segmentation?
Managing segments
Segmentation in reports
Segmentation examples
Traffic sources
How Yandex Metrica detects the traffic source
How Yandex Metrica works with tags
Attribution models
FAQ about traffic sources
Displaying robots in Yandex Metrica
Regular expressions
Summary
Report on a group of tags
Turbo page statistics
Standard reports
Reports overview
Traffic
Conversions
Sources
Sources, summary
Sites
Search engines
Search queries
Social networks
Ad systems
Recommendation systems
Messengers
Yandex Direct, summary
Yandex Direct, sites
Yandex Direct, costs
Yandex Direct, experiments
Tags
About the report group
From
UTM
Openstat
Audience
Geography
Long-term interests
Long-term interests (old version)
Demographics
Age
Gender
Activity
About the report group
Page depth
Time on website
Traffic by time of day
Loyalty
About the report group
Session total
Visit frequency
Time since first session
Time since penultimate visit
Contents