Resource management
In the Yandex Advertising Network, a video resource is a group of video ad placements on the same platform (website, mobile app, or Smart TV app).
Creating a video resource
To create a new video resource, register in the Yandex Advertising Network and send a request to add a video resource via the support service. To learn more about becoming a video partner, see New partners.
Once a video resource is created, you'll see the Ads in videos section in the Yandex Advertising Network interface, and the video resource will appear in the Ads in videos → Video resources tab. It'll get a unique ID (Page ID) and the New status.
After it passes moderation, the video resource status will change to Working. No statistics. You can now create InStream video units and post them on your video resource.
Note
Customizing player appearance
To customize the appearance of the player on your resource:
- Open Ads in videos → Video resources.
- Click Edit in the line with the desired resource.
- Go to Appearance.
You can download a player skin in the Skin block if you're using your own player and Yandex Video SDK.
If you're using the Yandex video player, set the following options:
- Description: Text to show at the beginning of an ad directly in the player (for example: Thanks to this ad, you can watch this video for free).
- Time left until ad skip: Enable or disable the ad countdown.
- Time left in ad unit: Set the countdown duration in seconds.
Read more about supported integration models
Granting access to a resource
You can grant access to your platforms in the Yandex Advertising Network interface to any user. A user with the Partner assistant role will be able to view and edit the resource and units, and will also have access to statistical reports.
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Click Invite on the Invitations page, select an invitation language and specify your email address. A link to access the interface will be emailed to that address. Please note that the assistant requires a Yandex ID in order to register in the Yandex Advertising Network.
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After the assistant clicks the link and registers:
- Go to Ads in videos → Video resources.
- Find the resource you want to grant access to in the list and click Edit.
- In the Access tab, enter the username used to register the assistant in the Yandex Advertising Network.
- Click Add.
If necessary, check the Allow editing of the video resource checkbox to allow the user to change resource settings and create or edit units. In addition, any assistant can view the statistics of all available resources and units, and create and save their own statistical reports.
Topic restrictions
To restrict displaying all types ads on specific topics:
- Go to Ads in videos → Video resources.
- Choose the necessary resource and click Edit.
- Go to the Categories tab.
In the list of topics, select one or more categories and subcategories. To completely prohibit impressions of ads of a certain topic, choose a category and subcategory and select Disable.
If you can't find the topic you're looking for, contact support.
Restrictions for brands
To exclude individual brands from display ads (for example, the brands of your competitors):
- Go to Ads in videos → Video resources.
- Choose the necessary resource and click Edit.
- Go to the Brands.
To add an advertiser or brand to the list of restrictions, start typing its name in the input field. Select the desired brand from the drop-down list.
This setting only works for display ads and video ads provided by the Yandex display ad system or external DSP systems.
If you can't find the brand you're looking for, contact support.
Contact support
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