“Questions and answers” partner program

A site containing users' questions and answers may display special snippets in Yandex mobile search results.

The following data is displayed in search results:

  • question
  • best answer

Snippet without semantic markup:

Snippet with markup (displaying the best answer):

Site and content requirements

Structured snippets can be displayed for sites where Q&A pages are marked up in a certain way.

A single page should include one question and the corresponding answers to it.

The generated snippet will appear in search results after the marked-up web pages are indexed.

Note.

Yandex does not guarantee that the information it receives will show up in the search results. Yandex reserves the right to use or not use information marked using the Schema.org standard (either in its entirety or in part) for any of the company's services. This information can be used separately or collectively with information obtained from other sources.

Please remember that Yandex isn't responsible for the accuracy of information shown in the snippet. The conditions releasing Yandex from the guarantees listed in the User agreement also fully apply to the information shown in snippets.

Tell us what your question is about so we can direct you to the right specialist:

The markup is created within two weeks. If Yandex doesn't support any of the markup types on the page or the markup is incorrect, it skips it.

The Yandex robot will be able to index the site information even without markup, and it doesn't affect displaying pages in the search results. To set the desired page description in the search results, use the Description meta tag.

For a detailed description of errors, see Structured data validator.


This feedback form is intended for questions about Yandex partner programs and markup. If you are in doubt whether you should use a particular partner program provided by other services (not Yandex), we can't comment on how it influences your site's state in the search.