Advertiser
An advertiser is the owner of ad campaigns. They have access to campaign statistics. The administrator can also grant the advertiser access to manage banners in their campaign.
Be sure to specify the advertiser when creating a campaign. If neither advertiser representatives nor ad agency representatives require access to the statistics, we recommend specifying RSYaAdvertiser as the advertiser in campaign settings. The system creates this advertiser automatically.
Creating an account
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In the main menu, go to the Users → Participants → Advertisers tab and click + Create new.
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The account creation page opens. Fill out the required fields.
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Account
Come up with a login. You can only use Latin letters, digits, dashes, underscores, and periods. The login must should contain between 1 and 32 characters.
The login must be unique within the Adfox system. If you enter a login that's already taken, a warning appears.
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E-mail
Specify an email address for registration. This address will receive an invitation to the Adfox interface. You register via Yandex ID.
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If necessary, fill out the Contact information section. The advertiser can fill out this section by themselves once they get access to the interface.
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Click Add.
The advertiser's been created. An email with a registration link is sent to the specified email address.
Setting up rights
By default, the advertiser has access to the following tabs in the Adfox interface:
- Campaigns: A list of ad campaigns where the user is assigned as the main or additional advertiser.
- Settings: The advertiser's contact information and a link for password change.
- Reports: Statistics for all the advertiser's campaigns.
To change access settings, go to the Users → Participants → Advertisers tab and click Settings next to the advertiser's account. A tab with these options will open:
| Option | Description |
|---|---|
| Hide the tab “Placement” on summary | Restricts access to the Placement tab containing summary information about the ad campaign and banner. |
| Hide the tab “Targetings” on summary | Restricts access to the Targeting tab containing summary information about the adcampaign and banner. |
| Hide the tab “Restrictions” on summary | Restricts access to the Restrictions tab containing summary information for the campaign and banner. |
| Access to Report Builder | Provides access to create and edit reports. |
| Hide campaign priorities | Hides information about the level and priority of campaigns. |
| Access to general reports only | Restricts access to ad campaigns and settings, leaving only general reports available. |
You can select the types of reports to be available to the advertiser. To do this:
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On the Users → Participants → Advertisers tab, click Available reports next to the advertiser's account.
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A tab with a list of reports opens. Select all the reports that the advertiser should have access to. Click Save.
You can allow an advertiser to add, edit, or delete banners in their campaign. To do this:
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On the Users → Participants → Advertisers page, click Campaigns next to the advertiser's account.
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A tab with a list of the advertiser's campaigns opens. Click Settings next to the name of the required campaign.
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A tab with the campaign settings opens. Enable the option Advertiser can edit banners and click Change.
Deleting an account
To delete an advertiser, go to the Users → Participants → Advertisers tab and click Delete next to the advertiser's account.
If you remove an advertiser, their campaigns continue being served. If the advertiser was the main one, you'll see a prompt to select a new main advertiser in the campaign settings. If the advertiser is additional, their account is automatically removed from the list of additional advertisers.